Which artist is known for using mass communication techniques, integrating text with imagery to explore identity and gender issues?

The artist known for using mass communication techniques, particularly the integration of text with imagery to explore identity and gender issues, is Barbara Kruger. Her work often employs bold text overlaid on black-and-white photographs, making powerful statements about feminism, consumerism, and individual identity. Kruger's approach engages viewers by juxtaposing visual elements with provocative language, prompting critical reflection on societal norms and personal identity.

This technique draws from advertising and media aesthetics, which she subverts to challenge and critique the structures of power and representation, particularly related to gender. Her iconic style and thematic focus on the intersection of language and visual art have established her as a significant figure in contemporary art, making her work resonate with discussions surrounding identity and gender.